Suzuki and Tata Nano
I keep hearing reports that Suzuki has been claiming that the upcoming Tata’s Rs. 1 lakh car would not be safe enough for the drivers in the Indian market.
Agreed it would not have the latest safety features like airbags or traction control. But it would definitely have seat belts on all the four seats.
Something even Maruti 800 and other products from the company never had until the government made them compulsory.
And have you ever traveled in a Maruti Van? The Omni model from the same company. How safe do you think it is?
December 25th, 2007 at 11:35 am
Crash Test Dummy
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Mr Osamu Suzuki’s recent haughty unprovoked rival bashing makes him look like a middle tier / Old world Savant or Sycophant.
His scorn seems distinctly self-doubt rhetoric. The 50% key is what Suzuki takes out of India for each and every car.
The competition that he faces from TATA in India is healthy business rivalry, not kamakazi politics.
He shouldnt forget that Japan faced the same disdain but a few decades ago when humbly entering the US market.
The “J” factor but a few decades ago could very easily be misconstrued as “Junk” when the first few low segment
cars were introduced in the US. In time , with refinement Suzuki too blossomed. Tatas are way ahead of that game
and are as serious as your intent for quality. Mr Osamu, Thrash talking can be a two way street or DO ITTA (Move out of the way).